Insights from Interphex 2024
Here's a short rundown of what we took away:
Familiar Faces and New Connections: It was great to see so many old and new friends at the booth and walking the show. Connecting across the biotech industry brings a variety of perspectives and opportunities.
Focus on Equipment: Interphex showcased an abundance of peristaltic pumps, tableting machines, and single-use bags. These seemed to be the initiating points for many companies discussions with show attendees.
Addressing Industry Pain Points: Our conversations were in-depth and focused on addressing countless pain points customers are experiencing within the industry.
Innovation as a Marketing Term: Perhaps unsurprisingly, "innovation" featured more at Interphex as a marketing term rather than a genuine indicator of new products. It's clear that there's a strong need for innovation rather than repackaged concepts.